The political landscape is drastically changing compared to the traditional method of conducting campaigns and other strategies. These days data hold the supreme power, and hence, a lot of effort goes into collecting the right data to use and employ it in the right manner. This transformation in politics is observed with the changing campaigning […]

In recent times of politics, the adage “knowledge is power” has taken a whole new meaning. Gone are the days when gut instincts and superficial evidence guided political campaigns. Today, data reigns supreme, driving decision-making processes and shaping campaign strategies. In this blog post, we delve into the intricate dance between data analytics and political […]